The international ecosystem PIN-UP Global, representing a set of businesses in various segments of the gaming industry, has launched a new business line named PIN-UP.INVESTMENTS.
PIN-UP.INVESTMENTS was created to stimulate the development of technologies and products for the gambling market and related industries by providing financial and expert resources, high-value industry contacts, the opportunity to enter new markets and integrate into the ecosystem.
PIN-UP.INVESTMENTS invests in projects and products in gambling, traffic, software development, customer service, payment systems, advertising platforms, arbitrage teams, artificial intelligence based products.
INVESTMENTS provides funding, training and consulting opportunities through in-house ecosystem experts, practice on PIN-UP product and business model testing, accelerated product growth and entry into new markets, access to a network of industry contacts, strategic planning support and possible integration into the ecosystem.
“PIN-UP.INVESTMENTS is a logical step for our ecosystem, which always supports the passion and drive to succeed. Our new direction is aimed to help projects and teams both to develop independently and to successfully integrate into PIN-UP Global. We believe in daring solutions and new technologies that can be effective,” Marina Ilyina, CEO of PIN-UP Global, said.
Betsson Acquires Gaming Operator and Game Developer in the Netherlands
Betsson announced that the Group has acquired Holland Gaming Technology Ltd, a gaming operator with a license in the Netherlands, and Holland Power Gaming B.V., a game studio that develops casino games for Holland Gaming Technology Ltd. The total consideration amounts to EUR 27.5 million on a cash- and debt-free basis and is financed with own liquid assets.
Holland Gaming Technology Ltd is a gaming operator, which holds a gaming license for casino games in the Netherlands and offers games through the websites www.goldruncasino.nl and www.goldruncasino .com.
Holland Power Gaming B.V. is a game development company in the Netherlands that supplies casino games exclusively for Holland Gaming Technology Ltd.
The total consideration amounts to EUR 27.5 million, out of which EUR 16 million is paid upfront at closing, and deferred payments of EUR 9 million and EUR 2.5 million will be paid in six months and twelve months respectively.
The acquisition will over time contribute to a higher share of revenue from locally regulated markets and is in line with Betsson’s strategic ambition to deliver profitable growth through geographic expansion.
The acquisition is subject to post-closing approval by the Dutch gambling regulator KSA.
GAN Announces Recent Appointment of Seamus McGill to Chief Executive Officer
GAN Limited, a leading North American B2B technology provider of real money internet gaming solutions and a leading International B2C operator of Internet sports betting, announced that Seamus McGill has recently been named the Company’s Chief Executive Officer. Mr. McGill had previously been serving in an interim capacity.
Mr. McGill’s will remain on the Company’s board of directors and will be focused on guiding the Company toward a timely closing with Sega Sammy Creation Inc.
“Seamus has the full backing of the board of directors and we are confident that his experience and leadership make him the most qualified candidate to be GAN’s next CEO. Seamus has been with the Company since 2014 and has a deep understanding of GAN’s products, customers, and strategy. On behalf of the entire Board of Directors, I’d like to congratulate Seamus on his appointment and we look forward to his success,” David Goldberg, the Company’s Chairman of the Board, said.
“It’s an honor to be named GAN’s CEO and I’d like to thank David and the board for their vote of confidence. Going forward, our focus remains unchanged. We remain committed to a timely closing of our transaction with Sega Sammy to maximize value for all of our stakeholders,” added Seamus McGill.
Lottery.com Acquires SportLocker
Lottery.com Inc., a leading online lottery services provider, announced the strategic acquisition of S&MI Ltd. (SportLocker).
As part of the acquisition, SportLocker, rebranded as Sports.com, will immediately launch as a premier platform for sports fans worldwide, marking a pivotal leap in Sports.com’s evolution as the next-gen digital sports entertainment space. The platform merges innovative community-driven aspects with expansive content and technology, creating a new era of sports engagement.
Details of Acquisition
The stock-based acquisition is a significant step in Sports.com’s strategy to diversify and magnify its digital entertainment and sports engagement footprint, introducing a service that seamlessly blends sports and social for a truly immersive fan experience.
Creating the next Gen Sports Entertainment Platform
Sports.com is poised to redefine digital sports entertainment by introducing a platform that aims to combine: 24 hours of sports news; live streaming; hours of exciting new content, including original documentaries, films, and exclusive behind-the-scenes access. By offering innovative ways for fans to watch sports—when they want, where they want, directly on their devices, regardless of the country—Sports.com is determined to break new ground. Throughout 2024, the Company plans to add additional features to and invest in innovative technologies for Sports.com that focus on immersing sports fans with content that truly matters to them though the establishment of communities and sports-centric social media interactions with some of the biggest stars in sports: past, present, and future.
Creating a New Vision for Sports Entertainment
The Company is initially focused on rolling out Sports.com in the US and Europe, along with concentrated efforts in the Middle East. Sports.com is determined to expand globally, targeting high-energy sports such as soccer, motor racing (in all forms), football, baseball, basketball, MMA, boxing, cricket, golf, field and ice hockey, and tennis at the grassroots level. A dedicated parallel program committed exclusively to women’s sports is expected to launch, showcasing the latest methods for fan engagement, sponsorship acquisition, and generating new revenue streams for clubs and teams.
The Company previously announced plans for club acquisition, sponsorship, and media partnership programs. These initiatives, initially focused on UK soccer clubs, MLS, and USL, are spearheaded by Marc Bircham, Sports.com head of business development, and they reflect Sports.com’s commitment to making a significant impact in the sports and media landscape, particularly with the American audience in mind, leveraging the vast and lucrative American sports industry.
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